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December 13, 2016

Westworld Generated the Most Digital Content Engagement Among New Fall TV Series

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The early narrative was that Westworld is not ‘the next Game of Thrones.’ But maybe it can be. Between the show’s October premiere and last Sunday’s Season 1 finale, 15 percent of all HBO digital content engagement was Westworld-related. Season 6 of Game of Thrones, by comparison, accounted for 45 percent of all HBO digital content engagement while it aired.

This world doesn’t belong to you.

Topics: Content Development, Digital Strategy, Vertical - Entertainment and Media, Content Strategy

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