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September 6, 2016

Snapchat Ad Sales to Reach $935 Million Next Year

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Snapchat has been developing its ad business with innovative mobile formats such as sponsored animated lenses. It has been working with top brands to design ads that fit the platform – and clearly they are doing something right, because Snapchat will collect $367 million in ad revenue in 2016 and grow that figure 155% next year to $935.5 billion.

Oh Snap.

Topics: Social Media, App Development, Digital Products, Branding, Analytics, Advertising, Business Model

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